Carousel Collection
CAROUSEL is the newest capsule collection of sugar-coated retro-inspired designs by CHIP THE TEACUP. Inspired by Popcorn, Fairy floss and all things sweet, it will transport you to a carnival dreamscape. Bespoke - all made to order in Australia by me. As the business owner and manager for the brand I created the collection from concept to garment including, designing, toiling, patternmaking, sample machinist, production machinist, fabric selection, coordination of photo-shoots, creative direction. I was also responsible for marketing, social media, sales and customer service. This included creative content creation for web and e-commerce operations using woo-commerce and Etsy platforms.